The Fresh Lake Whitefish Company

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Carla and Mark Ebener, hadn't really thought about selling fish directly to consumers. Carla looked up farmers markets and proposed the idea to Mark, who was a bit skeptical at first. However, they got a fairly positive response from the market manager in Flint and made all the necessary arrangements to set up their booth. It was probably a blessing that they didn't get the restaurants, Carla says three years later. As the Flint market proved successful, they recruited other family members and found a space at the hugely popular Meridian Township market. They also found a niche at the Lansing market and, most recently, in East Lansing. They enjoy what they do, and have met a fantastic, diverse group of people in the Lansing area that keep coming back and thanking them for being here. And they have become popular because they have quality fish. They have the experience to take care of that fish and keep it fresh.